Ted Nyman worries about the invasiveness of social media with a provocative idea – check-ins, reviews & coupons – all when using an imaginary site called sex.ly The site is imaginary, but his fears aren’t: “….Slowly, gradually, without realizing: we stop participating in our own lives. We become spectators, checking off life achievements for reasons we do not know. At some point, everything we do is done soley to broadcast these things to casual friends, stalkers, and sycophants.”