Liking in marketing was always meant to be a metonym for many other complex processes — persuasion, affect, cognition, recall — but it wasn’t meant to be exposed to the public as such. In Facebook, however, the “Like” button further reduces this reduction and makes it visible, making the whole process somewhat cartoonish and tiresome. The consequences can be seen in “Like us on Facebook to enter to win!” promotions and the obsession with Like counts among businesses large and small
Another way to peel a boiled egg [Video]
A hilarious video of this Russian guy demonstrating how to crack open a boiled egg.
Human-powered helicopter [Video]
On June 13th, 2013, the AeroVelo Atlas Human-Powered Helicopter captured the long standing AHS Sikorsky Prize with a flight lasting 64.1 seconds and reaching an altitude of 3.3 metres. The goal of the competition: hover for 60 seconds, reach a height of 3 meters, and stay within a 10m x 10m area.
Lou Dillon – ICU [Music]
Listen to Lou sing ICU, & then decide if you want to hear more.
“I see you in every cab that goes by/ in the strangers at every crossroad, in every bar.”
The Habits of Happiness [Article]
Leo B has practical advise for those in search of happiness: learn the habit of Gratitude.
Another science experiment for the kids / grand-kids (Video)
Another science experiment for the kids or grand-kids -Have any vinegar and baking soda around the house? How about…
Letter to a grandson [Letters of Note]
In October 1974, as he lay on his death bed at the end of a battle with cancer and reflected on his past, Clyde S. Shield (pictured above) wrote a heartfelt letter to his 3-week-old grandson and offered some poignant advice for the road ahead:
If I could package (with ribbon) those gifts that I would most like to give you, I would. But how do you package integrity, how do you wrap honesty, what kind of paper for a sense of humor, what ribbon for inquisitiveness?
When Einstein met Tagore [Conversation]
A transcript of an intensely riveting conversation between two great minds of the last century, Albert Einstein & Indian poet Rabindranath Tagore.
The sun is setting at all times – [Article]
David from Raptitude reminds us that no matter what, The sun is setting at all times.
We have to acknowledge that truth is relative to the observer. If there were nobody observing the sunset there would be no sunset.
What matters is how things appear to be, from your perspective. Your quality of your life hinges on your perspective, not the theoretical state of the world, or “objective” assessments of your living situation.
Ciphering & Deciphering – from the pages of recent history [Article]
Recent expose’s of “back-door” entry into communications networks by government are helping bring other stories of blatant misuse by private individuals for personal gain. Read this from Cipher machines.